ጤና ይስጥልኝ

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  • 10/26/2018 6:18 PM

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    Posted in article By Admin

    There are not many ways to beat China. But here is how we can win for now. China has to focus on profits and that is its strength and also its weakness. China is therefore only interested in products which is can turn on a dime at the lowest possible cost. Nothing about authentic African clothes allows this. China will not waste time doing hand embroidery. Also China has no authenticity credentials. Hence why Italian suits will always appeal to the fashion conscious. You just cannot wear a Chinese suit, no matter how nice it is, or a Chinese watch and hold status like if it was Swiss. The same is true for African products where made and owned by Africans carries value and prestige. Unfortunately not all of us understand this. But authentic is the word that keeps companies like us in business--because this culture is our birthright and that can never be sold.

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  • 2/27/2017 7:13 AM Posted in article By Alik Admin

    Unemployment in SA is a contentious issue. But for us who employee people it is strange how hard it is to find employable people. People come and go like if they were a billion jobs out there. They quit their job for stupid reasons. One would assume jobs are easy to come by. We offered one lady overtime and she refused it, we offered another training and he refused it. We called people for modelling at high rates per hour--none showed up. On a related note most of the factories in the garment industry have given way to the Chinese, the government is in bed with China at the expense of local industry. Yet the focus of the retaliation is almost always towards the poor immigrant seeking a better life.

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  • 12/6/2016 4:09 PM Posted By Ocacia

    Ocacia creates modern African attire with an extreme focus on quality and cultural expression. 

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  • 10/19/2016 8:24 AM

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    Posted in article By Alik Admin

    Ancient Egyptian Harvest

    The world of linen is very complex and unstandardized for the most part. Adding to the confusion is some fabrics which are not linen are called linen. The Ancient Egyptians were one of the first civilizations to use linen in garment manufacture and harvested it from a plant known as Flax. 

     

     

     

     
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  • 10/18/2016 5:33 AM

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    Posted in article By Ocacia

    The beauty of African clothes is how our styles change in subtle ways. One day we make embroidery flowers using one technique then just like that we change the style, and it stays changed until-- just like that it changes again. One day we trim with a certain accent, one random day comes and someone tries something new. And this is African improvisation and it is not something we try to control, we let it run free-- Like Thelonious Monk on the keys. If you were fortunate enough to attend his concert on a Monday, on a Tuesday the same tunes were different. We capture this at Ocacia.

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  • 1/14/2015 4:10 PM Posted By Ocacia

    Across the globe certain names dominate: made in China, made in the USA, made in India, made in Korea. Where is “made in Africa”? 

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  • 1/14/2015 4:07 PM Posted By Ocacia

    The word Dashiki comes from the Hausa word Yarciki which means shirt. Linen was first used in Ancient Egypt...

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